MU Play

Privacy Policy

Privacy Policy

India

We at Muplay Entertainment Limited (hereinafter mentioned as "Muplay") are committed to protecting our customers’ Personal Information and shall strive to maintain the privacy of your Personal Information.

This Privacy Policy describes the Personal Information which we may collect, and provides our approach towards handling and usage of or dealing with the same in compliance with the applicable laws and regulations.

Please read the terms of this Privacy Policy carefully. By using and continuing to use our products and services, you are deemed to have accepted and consented to the terms of this Privacy Policy.

Collection of Personal Information

At the time you (a) register on Muplay owned applications ("Software") for using the services, products and materials made available to you using the Software ("Service") or, (b) make any payments related to your use of the Service or, (c) download any content made available through the Service ("Content") or, (d) update the Software or, (e) share any information through the Software or (f) contact us through our help and support channels or, (f) use our services or websites or otherwise interact with us during the course of our relationship, we may ask you for your personal information (such as your name, telephone number, address, date of birth, credit card details (if required as mode of payment) certain unique identifiers, and any other information or data that can be used by itself to uniquely identify, contact, or locate a person, or can be used with information available from other sources to uniquely identify an individual ) ("Personal Information"). By registering to the Service and/or using the Software / Content, you hereby agree to be bound by the Terms of Use and the terms in this privacy policy ("Privacy Policy"). We also may automatically receive and track certain data about your mobile device (such as your device-type, time-zone, version of the operating system or Software currently installed, and language preference) or your activity logs from the use of the Service, Software and Content, and we may create a unique device ID for you so we can recognize you. Muplay may collect such non-identifiable information for gathering data on what parts of the Service / Software are of most interest to Users. In some cases, we may automatically detect your location data, but we will not use it unless you give us permission to do so. If you connect with any social networking site ("SNS"), we may also receive some data from that network (e.g. your SNS ID, name, profile picture, gender, age, locale and email address), which shall be deemed to be included within the meaning of your Personal Information. In case you do not provide your information or consent for usage of Personal Information or later on withdraw your consent for usage of the Personal Information so collected, Muplay reserves the right to discontinue the services for which the said information was sought.

The Personal Information may be collected by Muplay through itself or through its authorized third parties. Third Party is a service provider who associates with Muplay and is involved in handling, managing, storing, processing, protecting and transmitting information on behalf of Muplay. This definition also includes all sub-contractors, consultants and/or representatives of the Third party.

Use of Personal Information

We and our group companies may use, collect, store, process, and transfer your Personal Information in accordance with the applicable laws and regulations, for a variety of purposes. These may include, but are not limited to:

  • to identify you from time to time, as required, and to validate your use of the Services,
  • to complete transactions effectively and bill for products and services,
  • to provide you with the Services and the display of customized content, and targeted advertising both on our apps/websites and on other apps/websites that we advertise through,
  • to communicate with the Software and Services and for resolving customer service issues,
  • to determine when you link from our app/Software to one of our partner apps, so that we can monitor the level of traffic that we generate for our partner apps,
  • to ensure the technical functioning of all our products and services,
  • to provide, maintain, and improve our products and services,
  • to protect the Software's copyright,
  • to enforce our Terms of Use,
  • to comply with laws, requests from government bodies or courts, prevent and detect frauds and crimes, or to respond to litigation,
  • to enable us to use a third party to perform surveys measuring your experiences and use of our services,
  • to conduct internal assessments, auditing, data analysis, and research to improve our products and services,
  • to share your Personal Information with Muplay's affiliates and group companies for any of the foregoing purposes, which affiliates may also combine your Personal Information with other information in this regard,
  • to promote and market products and services which we consider may be of interest to you and/or may benefit you.

We may also encrypt and/or aggregate your data with other users' data in order to create statistics about the general use of the Software and related websites, which helps us to develop new products and services. You understand that we may also share this aggregated data with our business partners and third-party advertisers. You understand that in order to comply with the applicable laws and contractual requirements, Muplay may be required to access your location data in order to ensure that your access to the Service is within a particular geographical territory. You hereby consent to such access by Muplay for the foregoing purposes.

We may also collect and hold information related to your utilization of our services which may include your call details, your browsing history on our website, location details, and additional information provided by you while using our services.

We may share your Personal Information for the purposes detailed in this Privacy Policy with our internal third parties, which are the other entities in our group of companies.

You sharing data with third parties

Third parties (such as companies who advertise through our apps) may require you to provide your Personal Information in order to access their products, advertisements, and offers. If you visit or register for a third-party product, advertisement, or offer, we may pass some data about your device to that third party (e.g., your tag history and country of registration) so that they can send you offers.

Any third parties' use of your Personal Information is governed by their own privacy policy (which should be accessible from their website or application). If you do not want third parties to be able to access or use your Personal Information, you should not register for, click on, or use the applicable third-party application or product.

Sharing with social networks

If you register to or use the Service using an SNS account, you allow Muplay Entertainment to automatically share your activity, usage, and activity-related stories with the Service, Software, and Content. You understand that Muplay Entertainment may post such information on your SNS profile/account. Muplay Entertainment may also publish such information on any other integrated or associated services of Muplay Entertainment. For the purpose of identification, authentication, and ease of access, Muplay Entertainment may store your username and an access token or similar credentials obtained from such SNS/third-party service.

Muplay Entertainment sharing data with third parties

Muplay Entertainment may provide your Personal Information or any portion of it to Muplay Entertainment's strategic partners that work with Muplay Entertainment to provide products and services or that help Muplay Entertainment market its products and services to customers. You further acknowledge that Muplay Entertainment may be required under law, legal process, litigation, and/or requests from public and governmental authorities to disclose your Personal Information.

As a part of your use of our products and services and subject to applicable laws, the information and personal data you provide to us may be transferred to countries other than India. This may happen if any of our servers are from time to time located in a country other than India, or one of our service providers is located in a country other than India. By submitting your information and personal data to us, you agree to the transfer, storage, and/or processing of such information and personal data outside India in the manner described above.

Further, Muplay Entertainment payment processing partners/gateways may access your billing and shipping information (including your credit card details, balance in your Muplay Entertainment account, etc.) in relation to any payments that you make for using the Service. You agree that such third-party partners of Muplay Entertainment may receive such information directly from you. Such third parties' access and protection of your Personal Information will be in accordance with their privacy and security policies and Muplay Entertainment will not be liable for the same in any way.

Links to other websites

We may display links to third-party websites. Please note that we cannot control and cannot be held responsible for the activities of such websites. You should always read the privacy policy of a website to find out more about how

Refund Policy

The refund will be initiated within 30 days after a refund request.

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